Motive ELD Price: Cost Breakdown, Features, and Value in 2025

The Motive ELD (formerly KeepTruckin) is a top-rated electronic logging device used by thousands of fleets and owner-operators for FMCSA compliance. As federal regulations require ELDs for Hours of Service (HOS) tracking, pricing becomes a major factor for fleet managers and independent drivers.

If you’re researching “Motive ELD price,” you’re likely looking for a clear breakdown of:

Hardware costs
Monthly subscription fees
Features included
Whether it’s worth the investment

This guide covers it all—plus comparisons to other ELD providers.

What Is Motive ELD?

Motive ELD is an FMCSA-registered electronic logging device designed to help truckers track HOS, manage logs, and remain compliant with federal trucking regulations. It also offers advanced features like GPS tracking, vehicle diagnostics, IFTA reporting, and dash cam integration.

Formerly known as KeepTruckin, Motive has rebranded and expanded its platform to serve more industries, including trucking, construction, and field services.

Motive ELD Price: Full Cost Breakdown

Cost Component	Price Range
Hardware (ELD device)	$0 to $150 (depends on plan/promos)
Monthly Subscription	$25–$35 per vehicle per month
Optional Dash Cam	$300+ upfront OR bundled with premium
Contract Length	Typically 12–36 months
Installation Fee	Usually DIY; optional pro install

Total Estimated Cost (Year 1):
$300–$600 per truck, depending on features and hardware discounts.

What’s Included in the Motive ELD Subscription?

Core Features:

FMCSA-compliant ELD logs
HOS tracking with automatic updates
Real-time GPS tracking
Vehicle inspection reports (DVIR)
IFTA fuel tax reporting
Mobile app for drivers
24/7 customer support

Add-ons (may affect price):

AI Dash Cam
Driver scorecards and coaching
Maintenance alerts
Asset tracking
Fleet management tools
API integrations

Note: Discounts may apply for fleets with 5+ vehicles or longer-term contracts.

Motive ELD vs Other ELD Providers: Pricing Comparison

Provider	Hardware Cost	Monthly Fee	Contract Required	Best For
Motive (KeepTruckin)	$0–$150	$25–$35/month	Yes (12–36 months)	Small to large fleets
Samsara	$99+	$33+/month	Yes	Enterprise fleets
Garmin eLog	$250	No monthly fee	No	Owner-operators (basic needs)
Verizon Connect	Varies	$45+/month	Yes	Large commercial fleets
Rand McNally	$150+	$29.99/month	Yes	Mid-size fleets

Verdict: Motive offers a competitive blend of affordability, ease of use, and advanced features—especially with bundled hardware promotions.

Is Motive ELD Worth the Price?

Pros:

Easy to install and use
Competitive monthly pricing
Reliable mobile app and web portal
Excellent customer support
Bundled features for HOS, GPS, and maintenance

Cons:

Contract commitment required
Some advanced features cost extra
Upfront hardware cost if not subsidized

If compliance, safety, and efficiency are priorities, Motive’s ELD provides solid value, especially for growing fleets that need scalability.

How to Get the Best Motive ELD Price

Ask for bulk pricing: Fleets with 5+ vehicles can often negotiate better rates.
Check for promotions: Motive frequently offers hardware discounts or free ELDs with new contracts.
Bundle services: Combine ELD, dash cam, and tracking for all-in-one pricing.
Use a referral code or reseller: Many resellers can provide exclusive discounts.

How to Buy Motive ELD

Visit www.gomotive.com
Request a custom quote based on your fleet size
Choose your plan (monthly or annual billing)
Receive and install your device
Activate and stay compliant

You can also call their sales team directly or connect via a verified fleet technology consultant.

Conclusion

If you’re asking “what is the Motive ELD price,” the answer depends on your fleet size and service needs. With monthly plans starting around $25 and the option for zero upfront hardware cost, Motive remains a smart choice for FMCSA compliance and fleet visibility.

Its robust platform, easy onboarding, and reliable support make it one of the best-value ELD systems in 2025.